Marketing Manager (m/w/d)


  • Dresden

Webseite Packwise GmbH

About Packwise
Packwise, that’s us: a 4-year-old technology startup from Dresden. With our Industrial IoT solution we are the leading provider of tracking solutions for liquid containers in the process industry. By gaining supply chain transparency our customers in the chemical and food industry benefit from automated processes, increased service levels to their customers and more sustainable container logistics.

Join us on our Packwise journey in the emerging and exciting B2B IoT market!

As a Marketing Manager at Packwise you will build our marketing and communications, as well as establish Packwise as a leading provider of IIoT solutions in the digital supply chain management space. You love online marketing and want to get to know us and our customers better and report on exciting use cases? We are happy to get in touch with you!

This would be your part of the story, you …

  • support us in the development of our branding and communication strategy
  • oversee online marketing activities with a focus on setup, execution and performance monitoring of campaigns, SEO and marketing automation
  • evaluate suitable lead generation tools and channels
  • are responsible for content creation (e.g. customer success stories in cooperation with customers) and the design of our website/ blog
  • manage social media activities
  • take care of event management for trade fairs, conferences, podcasts, etc. (including research of options, planning and implementation of activities)
  • coordinate the collaboration with external agencies & freelancers
  • work in close coordination with the sales and product management team

 

  • What you bring to the team, you …
    have a university degree in the field of marketing/communication
  • already have professional experience in B2B marketing and brand building (e.g. in an agency)
  • enjoy creative copywriting and visualization
  • work in a structured and organized manner
  • have very good German and English skills
  • have a quick perception, high motivation and personal responsibility

Um sich für diesen Job zu bewerben, sende deine Unterlagen per E-Mail an sarah.alexander@packwise.de


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